Bomberman Land is a theme park filled with people and different attractions. As in top-down RPG games, the player controls a character who can interact with the NPCs and objects on the map. Various spots give access to the attractions, in the form of mini-games. In some games, the player must pick-up sheep and lock them out of the field, complete jigsaw puzzles, look at equations and answer if they are true or false, etc. Completing various tasks will reward the player with numbered coupons that give access to new areas of the theme park.

In addition to the solo play, some games can be played in up to four players battles, or in a tandem cooperative mode.